TECHNOLOGY SCOUTING

Working closely with management teams of Hi-Tech vendors and investors in designing and executing winning product strategies. Among our Clients are vendors in their early start-up phase as well as mature companies looking for re-positioning their product or executing a Turn-Around strategy.

Our Product Strategy methodology include steps as:

• Thorough learning of the vendor’s competences
• Exploring market needs and players
• Analyzing future market trends
• Consulting with industry analysts
• Mapping the market needs to the client’s competences
• Defining the market category and the product
• Thorough Competitive analysis
• Define winning differentiators through SWOT analysis
• Define the go-to-market plan and sales pitch